Lady Gaga’s MAYHEM Reign: Multi-Platform Success Defines Pop Icon’s 2025

A Year of Unprecedented Achievement

Lady Gaga’s seventh studio album, MAYHEM, released in March 2025, has topped album charts in over 20 countries. The artist leads the 2025 MTV Video Music Awards with an impressive 12 nominations, including Video of the Year for ‘Die With a Smile’ and Best Album for ‘MAYHEM’.

Netflix Collaboration and Acting Career

In a significant career move, Lady Gaga has joined the cast of Netflix’s Wednesday for its second season, taking on the role of the mysterious and enigmatic Rosaline Rotwood, a legendary Nevermore teacher. This casting decision follows the viral success of the first season’s dance scene featuring Gaga’s ‘Bloody Mary’.

The MAYHEM Ball World Tour

The MAYHEM Ball Tour kicked off at Las Vegas’ T-Mobile Arena on July 16. The tour schedule includes headline performances at the Coachella Valley Music and Arts Festival in California on April 11 and 18, followed by a free concert at ‘Todo Mundo No Rio’ in Copacabana on May 3.

Business and Brand Success

Her beauty brand, Haus Labs, continues to flourish in the cosmetics industry, known for its innovative products and inclusive marketing, generating millions in revenue annually. Lady Gaga remains one of the most successful artists globally, with an estimated net worth of $350 million in 2025.

Industry Recognition

Adding to her accolades, Gaga will receive iHeartRadio’s Innovator Award at their March 17, 2025 ceremony. The organization praised her as ‘the true definition of a modern day artist innovator,’ noting her successful risk-taking in music, groundbreaking tours, and powerful performances across multiple formats.