DAZN’s Global Sports Streaming Dominance Grows with Landmark Deals and Strategic Expansion
Global Sports Streaming Giant Makes Strategic Moves
DAZN, the British over-the-top sports streaming and entertainment platform, founded in 2007 and owned by Access Industries under Sir Len Blavatnik’s leadership, has established itself as a major player in the global sports broadcasting industry.
The platform broadcasts live and on-demand sport in over 200 countries worldwide, with strong domestic presence in multiple markets, and is considered Europe’s largest digital sports broadcaster, controlling over 75 programming rights.
Major Acquisitions and Partnerships in 2025
In a significant move, DAZN secured exclusive international rights to the 2025 FIFA Club World Cup and announced plans to acquire Australian pay television provider Foxtel from News Corp Australia and Telstra in a AU$3.4 billion deal.
The company has also struck a groundbreaking agreement with the National Hockey League (NHL) to become the exclusive home of NHL.tv beginning in the 2025-26 season, covering approximately 200 countries, excluding territories with existing media rights deals such as Canada, Nordic Europe, and the United States.
Strategic Investments and Financial Landscape
In February 2025, DAZN received a significant boost when Surj Sports Investment, the sporting arm of Saudi Arabia’s Public Investment Fund, agreed to invest $1 billion for a stake of less than 5%. This investment came at a crucial time, as DAZN’s losses have exceeded $1 billion annually since 2019.
Content and Technology Innovation
DAZN (pronounced ‘Da Zone’) provides fans access to live and on-demand sports content across various devices, including computers, smartphones, tablets, and TVs. Available in over 200 markets, it has evolved beyond just streaming games by integrating live betting and gaming features for a more interactive experience.
Future Outlook
The platform’s success in securing exclusive sports rights has enabled it to deliver over 86,000 live sports events to 300 million viewers last year. With its parent company’s resources, DAZN appears well-positioned to maintain its growth trajectory in the competitive sports streaming market.
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