Ben Lovett: From Mumford & Sons to Music Venue Visionary – The Evolution of a Modern Entertainment Mogul

Transforming the Live Music Landscape

Ben Lovett, founding member of the Grammy Award-winning British folk rock band Mumford & Sons, has established himself as a pioneering force in the music industry through his company TVG, which specializes in designing music and entertainment venues.

In a significant development, TVG is preparing to launch the Pacific Electric, a 750-capacity venue in Los Angeles’ Chinatown neighborhood. The new venue promises to combine intimate sightlines and state-of-the-art audio with dynamic lighting, featuring its own bar and cocktail program, along with diverse culinary offerings.

Innovation in Venue Management

TVG’s approach focuses on building venues in U.S. cities that need additional performance spaces, particularly targeting 300-capacity and upward venues to support artists in secondary markets. The company emphasizes artist amenities and sound quality, while ensuring optimal sightlines for fans and creating spaces that remain vibrant even on non-concert nights.

With more than 500 employees and offices across six cities, TVG has distinguished itself by adopting a unique business model. The company maintains existing relationships between promoters while focusing on hospitality and food and beverage operations as primary revenue drivers.

Balancing Music and Business

While TVG continues its expansion, Lovett has successfully balanced his roles, switching between business leadership and his musical career with Mumford & Sons. He notes that running a business has enhanced his appreciation for music-making, with the band currently experiencing renewed momentum and excitement around their upcoming shows and new music.

Reflecting on his vision, Lovett emphasizes TVG’s fundamental belief in the value of communal spaces: “Music is the ultimate leveller—somewhere between melody and lyric is a truth that calls us away from our phones and out of our living rooms to stand together and sing together.”

Future Prospects

TVG’s ambitious plans include expanding to 12 venues across the UK and US by 2026, with current development projects spanning multiple cities including Los Angeles, Washington, DC, Nashville, Detroit, and Austin. This expansion marks a significant milestone in Lovett’s mission to revolutionize the live music experience for both artists and audiences.